Sustainable Business MBAs on the Rise?
(A friend of mine is currently considering getting an MBA in Sustainable Business at one of these schools. Hence my interest.)
I'd never heard of a "sustainable business" MBA, but an article at Greenbiz.com describes them as teaching students to "create and manage successful, profitable businesses that are both socially and environmentally responsible." In this article, the director of the Bainbridge Graduate Institute talks about the "green economy", and how businesses are "embracing sustainability and social ethics as a core business strategy."
Isn't this rather like NEPA's integration of (or attempt to integrate) consideration of environmental impact into the overall decisionmaking process behind an agency's action? Making environmental considerations part of the process from the bottom up?
posted by Sidra @ 8:50 AM
2 Comments:
I'm probably reaching some, analogy-wise, but both "sustainable business" and what NEPA aspires to add to the business of doing agency business seems to have something in common. The reality of NEPA may be more like "do a study before you can make your decision" but the aspiration is more deeply integrated.
I know there are "green" mutual funds or something along those lines, but I've never really looked at them or thought about them, beyond selecting one if my 401K plan offered it. Whether we see more "green" self-identification by organizations (hopefully truthful) will no doubt stay based on the bottom line -- whether there is a market to sell to that wants "green". Is there, beyond an organic food market?
Great article by Al Gore, that gets into this shift to sustainable development/business:
For People and Planet. (Gore also discusses, in a very accessible way, key concepts such as internalizing externalities, and "polluter pays".) Neat!
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